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About Bids

Business Improvement Districts (BIDs) have proven to be an effective way in which businesses can take control and improve their trading environment. You as a business will have the opportunity to identify projects that you want to introduce and be given a say in how your money is spent through the Chippenham BID.

What are Bids?

BIDs are an arrangement whereby businesses come together and decide which improvements they feel could be made in their town or city centre, and also how they will implement these improvements and what it will cost them. BIDs are financed and controlled by the businesses within the selected area. BIDs can run for a maximum of five years and during this time they must be able to show that they are benefitting the businesses which fund it. After this five year period businesses are balloted on whether they want to continue with a subsequent five year period. 

What can BIDs deliver?

It’s up to you as a business to help shape what the BID in Chippenham Town Centre might deliver. BIDs can deliver any projects or services that are agreed by the businesses in the BID area. These projects must go over and above anything that is already provided through business rates and by the local authority.

How does the process work?

The aims of a BID are outlined by the businesses in the area, initially through a survey. After this, levy payers' priorities for the Chippenham BID are collated and levy payers are invited to attend a series of informal business meetings where they are updated on the progress of the BID and are able to ask questions and give feedback – this is part of the detailed consultation phase. After this, a Task Group (made up of businesses in the area) produce a business plan which is issued to all businesses. Finally, there is a confidential vote on whether levy payers wish to say yes to a BID in Chippenham Town Centre.

Why do businesses support BIDs?

BIDs have the proven ability to increase footfall to an area, reduce premiums and improve the business environment and services. As they can run for up to five years they also give businesses the opportunity to plan ahead. BIDs put the control into the hands of the businesses themselves. BIDs do not substitute services provided through business rates, they provide additional services.

The Chippenham Business Improvement District (BID) enables us to work together to invest in our community, enhance our trading environment & make a real difference.
Some quick facts about BIDs

The Chippenham BID and BIDs in general at a glance.

Find out more about the BID team

The team tasked with taking Chippenham forward. 


Our vision for Chippenham and the town centre

A four-point strategy for improving the profile, appeal and business environment of Chippenham.

Current job vacancies in the Chippenham Bid area

We work with local recruitment agencies and businesses to find the perfect candidates to fill vacancies. 

Get in touch with the BID team

Where we are and how to contact us.  

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